It only takes a minute to make someone feel special.

Famed golfer Arnold Palmer’s “Arnie’s Army” knows this all too well.

When he gives an autograph, he takes the time to make it legible.

When he had lunch at the clubhouse a few weeks ago with 35-year old pro golfer Brandt Snedeker, Palmer asked if he would like to play the back nine.

Palmer birdied the 17^th hole and took money off Snedeker who is over 50 years his junior.

Snedeker’s response: “I had the best day. I showed up fully expecting to take up five minutes of his time and he gave me a whole day.”

The secret to making someone feel special is to exceed expectations.

The thing many people don’t know is that when you take the time to make someone else feel special, it makes you feel the same way.

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