Talk about them – not you.

Their interests.

Their input.

It’s not necessary to weigh in with your own reaction to something they are saying as much as it is important to draw them out and let your ears do the work.

Over the ages and continuing today in our connected technological generation, the number one way to get others to like you, is to not talk about “you”.

Talk about them.

And then a miraculous thing almost always happens.

At some point, the other person leans forward and asks about you.

Proving again that you had them at “you”.

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