Parents now spend only 5 hours communicating face-to-face with their children per week.

TV, too much time in their rooms and their phones are among the reasons for the worsening disconnect.

This is forcing concerned parents to change.

Learning to play the popular video game Fortnite (yes, 20% in the Cadbury Hereos survey admitted to it).

39% are becoming more involved in their children’s hobbies.

33% have taken an interest in their child’s music – listening to their favorite bands and artists.

But mobile devices are a bad excuse for absentee parenting because many of these parents are setting a bad example by outsourcing their relationships to digital devices.

To reconnect, it’s not necessary to disconnect.

Simply connect with lots of face time and person-centered interest.

The phone is a tool, making it your life is for fools.