Do you start with your best material or save the best impact for the end?

Daniel Kahneman in Thinking Fast and Slow says start big by creating a halo effect that makes you more effective.

Holding back your best stuff until the end would be a mistake.

But start with it and your chance of being successful will be improve.

Even at home with children – lectures don’t work because they’ve likely tuned you out before you can hit them with your best stuff.

In presentations, imagine blowing the audience away with the best you have instead of running the risk of losing them until the end.

In today’s quick paced digital world go big from the start.

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